Don’t miss these amazing speakers at YoastCon 2023! • Yoast

YoastCon 2023 is correct across the nook and we are able to’t wait so that you can hear from our unbelievable lineup of audio system. They are going to be sharing their experience on a spread of subjects to assist take your digital advertising and marketing to the subsequent degree. Will you be part of the best specialists on the earth of search engine optimization on Thursday, Could eleventh, in Nijmegen? Right here’s a fast rundown of among the audio system and their displays.

Absolutely the prime of the search engine optimization business

For those who seeking to take your search engine optimization data to the subsequent degree and obtain your online business objectives, YoastCon 2023 is the proper alternative to take action! You’ll be taught from the perfect search engine optimization specialists on the earth, together with the present #1 and #2 in search engine optimization, who will share their knowledgeable insights and techniques on our important stage. Plus, a consultant from Google shall be becoming a member of us for an interactive fireplace chat. Don’t miss this superior alternative!

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The world champions in search engine optimization

One in every of our audio system is Jes Scholz, at the moment ranked #1 on the earth championship search engine optimization. She is going to speak about “Google’s glow up: Why it’s essential to optimize past search.” Because the Head of search engine optimization at Ringier, Jes has a deep understanding of Google’s ecosystem and can share her insights on why it’s necessary to optimize past search. She is going to persuade you why it’s essential to cease working within the rat race for rankings and focus optimizations on the larger image.

Our personal Jono Alderson, at the moment ranked #2 on the earth championship search engine optimization, will present a behind-the-scenes take a look at Yoast search engine optimization. As head of search engine optimization at Yoast, Jono has distinctive insights into how Yoast search engine optimization works. And methods to get essentially the most out of it. He has tons of recommendations on methods to repair web sites, implement development methods, put together for the longer term and win markets!

The way forward for search

The online, and in reality, humanity, is at a crossroads. We’re struggling to maintain our planet wholesome. We, as creators of the online, have a duty to be acutely aware about what we do. The latest developments in AI, for instance, make creating content material and in reality, web sites and code, simpler and simpler. However with each new develoipment, we’ve to maintain asking ourselves one easy query: Does this make the online higher?

Of their speak, Joost de Valk (Founding father of Yoast & associate at Emilia Capital) and Marieke van de Rakt (Chief Development Officer at Yoast and associate at Emilia Capital) will dive in and ask the questions that must be answered by content material creators and internet builders.

Get as near the supply as doable and be part of the hearth chat with Googler Thierry Muller

Thierry Muller is a part of the Net Platform crew at Google. Throughout a fireplace chat, we’ll speak to him concerning the state of efficiency on the internet, consumer expertise, and whether or not WordPress ought to fear as it’s falling behind on efficiency. He’ll additionally share a number of first ideas on how AI may make its method into internet growth and efficiency. Don’t miss out and be taught extra about what Google is doing to assist web site homeowners make the best choices.

YoastCon for everybody!

From copywriting & native search engine optimization…

A well-written gross sales web page, electronic mail sequence, chatbot, or video can promote your services and products when you sleep. Let Kate Toon inform you all about conversion copywriting techniques! Or be taught all about native search engine optimization throughout Greg Gifford’s speak and depart with an in depth playbook that outlines particular methods and techniques that may make it easier to dominate native search outcomes for 2023 and past.

… to information search engine optimization & GA4

Information takes a particular place in Google’s ecosystem. Customers anticipate Google to indicate the newest and finest articles on any given subject. This offers us with detailed insights into Google’s crawling and indexing ecosystem and the alerts it makes use of to find out authority and experience. Let Barry Adams share (nearly) all he has discovered about Google’s interior workings.

Need to learn to catch big alternatives on the earth of ecommerce? Luke Carthy tells you precisely how you should utilize Google Analytics 4 (GA4) to gather customized and super-powerful information to spice up conversion and develop gross sales.

Consumer analysis, WordPress and search engine optimization company panorama

Consumer analysis knowledgeable Els Aerts tells you all about ‘The Good, the Dangerous and the Ugly of consumer analysis’. On this speak, she highlights a very powerful pitfalls to pay attention to when doing analysis.

And in Miriam Schwab’s speak, she’ll study 5 traits that preserve WordPress related and thrilling to a variety of customers. Tendencies that may play a task in retaining WordPress the main CMS for a few years to come back.

If you wish to dive deeper into the search engine optimization company panorama, Hannah Thorpe will speak about what to do – and what to not do – while establishing your search engine optimization crew and methods to sort out these widespread issues. This actionable speak is nice if you happen to’re in search of inspiration on what makes an company profitable.

YoastCon workshops: put idea into apply right away

Need to sharpen your key phrase analysis abilities or improve your search engine optimization copywriting? Attending the YoastCon workshops is your likelihood to be taught from the perfect within the business. Seats for these workshops are filling up shortly, so be sure to get your arms in your YoastCon ticket and register for the workshop of your alternative!

Don’t miss out on all these top-notch talks

Are you able to be blown away by the wonderful talks at YoastCon? With such a unbelievable lineup of subjects, we’re curious – what are you most enthusiastic about? Get your considering cap on and take on this unforgettable expertise at YoastCon 2023 in Nijmegen! And, don’t overlook, you possibly can get 30% off every second ticket to convey a buddy and share your YoastCon expertise!

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