17 Best SEO Blogs & Bloggers to Follow in 2023

17 Best SEO Blogs & Bloggers to Follow in 2023


We’ve shared our picks of the 17 finest search engine marketing blogs and bloggers to comply with in 2023.

Whether or not you’re a complete newbie or a seasoned skilled, these search engine marketing blogs will help you keep on high of business information, uncover new methods, and get higher rankings.

1. Semrush Weblog

Semrush Blog homepage

You’re studying the Semrush blog proper now! The place we repeatedly publish business information, knowledge research, and detailed guides for readers of each talent stage. 

Our posts are full of dependable data, actionable ideas, and helpful assets. And in lots of circumstances, you’ll uncover insightful knowledge sourced from our SEO toolkit.

For instance, right here’s a snippet from our SEO FAQ:

a snippet from Semrush SEO FAQ blog

Trying to find out about a specific matter? Select one of many classes or subcategories from the navigation bar. Or use the search perform.

Semrush Blog subcategories for "SEO" category in the navigation menu

Alternatively, browse our newest weblog posts and see what catches your eye.

The Semrush weblog will get over 1 million natural visits per 30 days, based on our Domain Overview device. So that you’ll be in good firm.

Domain Overview "Organic Search Traffic" metric shows 1.1M for Semrush blog

search engine marketing Blogs for Learners

These are a number of the high search engine marketing blogs to comply with in case you’re new to the topic. Like Semrush, they cowl SEO basics in a beginner-friendly manner.

For extra assets, try our guide to learning SEO.

2. Mangools Weblog

Mangools Blog homepage

The Mangools blog incorporates guides, interviews, and “SEOpedia” articles that outline frequent search engine phrases.

Like lots of the finest search engine marketing blogs, it’s break up into classes. Which you’ll discover utilizing the hashtags (e.g. #KeywordResearch, #GeneralSEO, and #LinkBuilding).

Every put up is accessible and written with easy language that empowers readers to discover search engine marketing with confidence. They’re supreme for advertising inexperienced persons and small enterprise house owners.

3. Backlinko Weblog

Backlinko Blog homepage

The Backlinko blog is widespread amongst search engine marketing professionals and digital entrepreneurs alike. You’ll discover in-depth, easy-to-read posts that embrace real-world examples.

As anticipated, there are many articles on growing search engine marketing content material, together with weblog posts, movies, and e mail advertising.

Many posts are written by Brian Dean, Backlinko’s founder and a outstanding search engine marketing skilled. Dean usually pairs his posts with vibrant graphics and infographics which can be simple to share and save. 

4. Yoast search engine marketing Weblog

Yoast SEO Blog homepage

Yoast has one of many best WordPress SEO plugins available on the market. And the corporate gives a bunch of assets to assist their customers. Together with a weblog that bridges the hole between newbie and intermediate search engine marketing ideas.

The Yoast SEO blog is especially helpful in case you’re trying to enhance your WordPress SEO. However you don’t have to make use of this content management system (CMS) to place their ideas into apply.

search engine marketing Blogs for Intermediate Learners

We’ve created this search engine marketing blogs checklist for intermediate-level learners. When you’ve received the fundamentals down, add these websites to your rotation for next-level SEO techniques and data. 

5. Onely Weblog

Onely Blog homepage

Onely is an company specializing in technical SEO. So its blog focuses on subjects like crawlablity and indexability, page speed, and robots.txt.

This implies it’s probably the greatest search engine marketing blogs for technical SEOs and internet builders. However different entrepreneurs ought to be capable to choose up some ideas, too.

Tip: Test for technical points in your web site with Semrush’s Site Audit device. You may crawl as much as 100 URLs totally free and get a prioritized checklist of suggestions.

Semrush’s Site Audit overview report

6. tl;dr Advertising

tl;dr Marketing "Latest SEO News" page

Trade skilled Saijo George curates tl;dr Marketing, the place he breaks down the newest search engine marketing information and demanding updates into bite-sized weblog posts.

Unpacking search engine marketing this fashion definitely makes it simple to comply with for inexperienced persons, however there could also be a data hole when making use of the insights to your technique. Learners ought to know some search engine marketing terminology and primary methods earlier than including this weblog to their studying checklist. Nevertheless, everytime you’re prepared, George and the group compile their updates right into a e-newsletter. 

Be aware: The time period “tl;dr” stands for “too lengthy; didn’t learn” and is often used on-line to introduce summaries of prolonged texts.

7. The Web Advertising Driver

a blog on FAQ and HowTo snippets on Google search from The Internet Marketing Driver

The Internet Marketing Driver is a weblog by Glenn Gabe, founding father of G-Squared Interactive (GSQi).

Gabe has over 27 years of digital advertising expertise and repeatedly contributes to different high search engine marketing blogs. Like Search Engine Land and Search Engine Roundtable.

He supplies the newest search engine marketing information and opinions of the newest in digital advertising applied sciences and algorithms.

8. Content material Advertising Institute

Content Marketing Institute blog page

Content Marketing Institute (CMI) is among the finest search engine marketing blogs for content marketers. With posts that can assist you develop your data, abilities, and profession. 

We advocate trying out the search engine marketing class. However you may also achieve invaluable insights by exploring subjects like content material optimization and viewers constructing.

Tip: Take a look at Semrush’s GoodContent hub for extra content material advertising assets. Or, discover your subsequent content material concept with our Topic Research device.

9. Zyppy Weblog

Zyppy Blog homepage

The Zyppy blog is written by Cyrus Shepard, a outstanding search engine marketing influencer and speaker.

Shepard repeatedly performs analysis to supply data-led suggestions. As soon as, he went “undercover” as a Google Search High quality Rater. So, readers can count on loads of distinctive and dependable insights.

10. search engine marketing Weblog by Aleyda

SEO Blog by Aleyda homepage

Aleyda Solis is a world-renowned search engine marketing marketing consultant. Her blog supplies up-to-date ideas, information, and opinion items associated to the digital advertising business.

Solis additionally supplies helpful spreadsheets, templates, and related assets that make it easier to monitor and develop your search engine marketing campaigns and make it easier to develop them. Search entrepreneurs and technical search engine marketing professionals can profit from the wealth of knowledge she supplies. 

11. search engine marketing Weblog by Brodie Clark

SEO Blog by Brodie Clark homepage

Brodie Clark is maybe the best-known search engine marketing in Australia. On his blog, he shares insights gleaned from his day-to-day life as an search engine marketing marketing consultant.

And his posts have an actual affect:

In 2022, he used Foot Locker to reveal a difficulty with thumbnail indexing in Google. One yr later, the model carried out his recommendation and elevated related site visitors by 228%

12. search engine marketing Weblog by Marie Haynes Consulting

SEO Blog by Marie Haynes Consulting homepage

Marie Haynes is an search engine marketing blogger, podcaster, and marketing consultant. Her blog is a very good place to find out about AI in digital advertising. 

Haynes can be an skilled in Google’s Search Quality Rater Guidelines—she wrote a guide on the subject. And he or she shares a number of nice recommendation about bettering Expertise, Experience, Authoritativeness, and Trustworthiness (E-E-A-T) and creating quality content.

search engine marketing Blogs for Superior Learners

Veterans, these search engine marketing blogs are for you. Add these to your studying checklist for in-depth search engine marketing insights and business updates. 

13. Google Search Central Weblog

Google Search Central Blog

The Google Search Central blog is the place you will discover official bulletins about adjustments to Google Search and Google’s search engine marketing tips. So it’s a useful useful resource for any white hat SEO.

Nevertheless, many entrepreneurs choose to learn evaluation on different search engine marketing blogs. As Google likes to maintain some issues secret. And doesn’t at all times write in a beginner-friendly manner.

14. Builtvisible Weblog

The Builtvisible Blog homepage

Builtvisible is a good digital advertising company. On the blog, numerous group members cowl subjects together with SEO, digital PR, and content marketing.

The corporate additionally posts career-oriented posts. Like “A day within the lifetime of: A Senior search engine marketing Government.” These can show useful in case you’re taken with altering or advancing your function.

15. Search Engine Land

Search Engine Land blog page

Search Engine Land is a trusted information supply inside the search engine marketing business, finest recognized for masking Google algorithm updates and different business information. Browse this web site for insights into the newest search engine marketing practices that you may strive in your web site or weblog.

Usually, you want a great stage of search engine marketing data to extract worth from Search Engine Land articles. 

16. Search Engine Journal

Search Engine Journal blogs page

Search Engine Journal works like an business tracker for digital advertising professionals. No matter is simply too huge or too small to be lined on the location, so that you’ll discover a good mixture of search engine marketing subjects to browse. 

Very similar to Search Engine Land, Search Engine Journal is written in a method that appeals finest to skilled search engine marketing professionals and digital entrepreneurs. Posts gained’t at all times clarify the affect of an algorithm replace, for instance. Nonetheless, inexperienced persons can test in on the location for updates and insights into extra superior subjects.

17. Search Engine Roundtable

Search Engine Roundtable blogs page

Just like the earlier two entries, Search Engine Roundtable capabilities like a web-based newspaper. It primarily experiences on new search engine marketing traits, Google updates, and adjustments to search engine results pages (SERPs).

Many posts are written by web site founder Barry Schwartz, one of many best-known search engine marketing bloggers within the business. (He’s additionally an editor at Search Engine Land.)

Search Engine Roundtable is a wonderful learn for anybody who desires to maintain their finger on the heart beat of the search advertising business. However it may be somewhat overwhelming for different entrepreneurs.

Fast Ideas

  • Observe your favourite search engine marketing blogs and bloggers on social media
  • Subscribe to newsletters out of your favourite blogs, the place accessible
  • Bookmark essentially the most useful search engine marketing weblog posts for future reference
  • If doable, set a while apart every day or week to learn the newest posts
  • Persist with respected blogs cited by business specialists (like those on this checklist)

After all, a very powerful factor is to place your studying into apply. 

With a free Semrush account, you possibly can comply with lots of the workflows on our search engine marketing weblog and others. We’ve received instruments for key phrase analysis, content material advertising, hyperlink constructing, technical search engine marketing, and extra.


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